When opening an issue of Country Living Magazine (or browsing the digital version), it doesn't take but a moment to get drawn in by the wide variety of content available. Since it was founded 40 years ago in 1978, Country Living has grown its audience base to almost 33 million people across all of its available platforms. From tips on decorating for the holidays to the latest in entertainment news, there is truly something for everyone within its pages. Going above and beyond the average publication, this magazine has changed with the times, always making sure to offer the latest content. They also offer something unique: four yearly fair events that feature over 200 vendors from 20 different states bringing their magazine to life. Artisan foods, guest celebrities, and shopping are only a small example of the fun to be had at these events.

ABOUT COUNTRY LIVING MAGAZINE

Country Living Magazine is an American magazine focusing on lifestyle and home. The headline on their website welcomes readers: "Country Living believes that how you live means a whole lot more than where you live. We invite our audience to relax and celebrate a lifestyle embracing home, food, family and entertaining. Encouraging readers to settle in and simply reconnect is what we do." Each publication offers articles on food, home decorating, renovation, DIY, lifestyle, and entertainment. It has many platforms including magazines, books, online, social media and live fairs that have all contributed to the 33 million reader base that continues to grow each year.

1. WHY CHOOSE COUNTRY LIVING MAGAZINE?

2. HOW OFTEN DOES COUNTRY LIVING PUBLISH EACH ISSUE?

3. HOW MUCH DOES AN AVERAGE ISSUE COST? 

4. IS THE MAGAZINE AVAILABLE WITH A SUBSCRIPTION?

5. IS COUNTRY LIVING AVAILABLE ON SOCIAL MEDIA?

TYPES OF CONTENT

Country Living Magazine boasts a wide variety of content that falls under the very wide heading of lifestyle and home. While not an exhaustive list, we will look at some of the most popular content offered each month that keeps their readers coming back for more.

1. CRAFTS AND DIY

Country Living is the go-to magazine for crafts and do-it-yourself project ideas. From making homemade ornaments for Christmas to making your children's costumes for Halloween, there is never a shortage of ideas for the entire family. You can also find fun crafts for the kiddos to keep them entertained on rainy days or any day of the week, for that matter.

2. HOME AND DESIGN

Each issue features "house tours" that offer a wide variety of ideas. Whether you want to turn your garage into a bonus room, build a tiny home to live in, or remodel a barn into a summer home, you will find your next great idea here. Covering a wide variety of subjects like real estate, design ideas, remodeling, and decorating ideas, this is a good place to start when you are considering your next project.

3. FOOD AND DRINKS

Each issue features "house tours" that offer a wide variety of ideas. Whether you want to turn your garage into a bonus room, build a tiny home to live in, or remodel a barn into a summer home, you will find your next great idea here. Covering a wide variety of subjects like real estate, design ideas, remodeling, and decorating ideas, this is a good place to start when you are considering your next project.

4. SHOPPING

Are you looking for great gift giving ideas for your dog, or maybe for your boss? How about antiques and collectibles that may be hiding in your attic? Or maybe you want to know what celebrity fashions are on sale this month? No matter what you are looking for to get your shopping fix, this magazine will put you on the right track.

5. HOLIDAY AND ENTERTAINING

Every holiday between the New Year and Christmas gets special attention in Country Living, always offering the latest ideas and trends. Whether suggesting the best Valentine's gift ideas, unique home decor for Easter, fun costume ideas for Halloween, or offering numerous possibilities for Christmas decorating, this magazine has it covered. They also offer great advice and many options for entertaining, weddings, and party ideas.

6. READER INSPIRATIONS

Readers' stories and photos are often featured in this magazine. Sometimes the publishers will ask questions of their readers and invite them to send pictures of their life in the country. These articles are one of the features that brings the small town community feel to this magazine.

7. OTHER CONTENT OFFERED FROM THE MAGAZINE

Sweepstakes and other 'chances-to-win' opportunities are offered in both the print version and the web version of this magazine. They also promote select products each month in their "featured products" section.  

DEMOGRAPHIC

With so many ideas for home decorating, entertaining, new foods to try, and saving money on household items, this magazine appeals to many homeowners with median household incomes.

  • 1. PERCENTAGE OF MEN AND WOMEN WHO READ COUNTRY LIVING

Out of the 33 million readers of the magazine each year, close to 80% are women and 20% are men. The percentage holds true across the different platforms that the magazine offers, whether print, online, social media, etc.

  • 2. AVERAGE AGE OF READER

The average age of both men and women who read this magazine is 53.

  • 3. READERS WITH CHILDREN

Though there are many subjects included in the magazine that are of interest to children, only about 37% of the readers who purchase the magazine have children living in their households.

REACH

Country Living reaches an amazing 33 million customers each year. They offer many popular platforms from which their readers can choose.

  • 1. SINGLE SALES

Available in supermarkets, convenience stores, and just about every newsstand in the country, Country Living reported single magazine sales at around 40,000 at the end of their first 6 months of 2018.

  • 2. SUBSCRIPTIONS

In June of 2018, Country Living reported around 1.3 million subscriptions had been sold including both digital and print versions of their magazines.

  • 3. SOCIAL MEDIA

Offering their readers the option to follow them on Facebook, Twitter, Instagram, and Pinterest, Country Living boasts almost 9 million social media followers each year.

  • 4. COUNTRY LIVING FAIRS

Unique to this publication, Country Living brings the pages of their magazine to life by hosting Country Living Fairs each year. These three-day events draw visitors from all across the country and 2019 is estimated to bring almost 80,000+ visitors to four different fairs across the country. This year, they have planned one in Rhinebeck, NY, one in Columbus, OH, one in Atlanta, GA, and one in a still-to-be-determined location. Visit their website for times and dates of these much-anticipated events.

CONCLUSION

Country Living magazine with coffee and indoor plant beside it

Image by Karolina Grabowska from Pixabay

Country Living magazine's mission statement says they are 'a field guide for the good life' and It has been the go-to magazine for over four decades. Boasting a "small town community" of over 33 million readers, this magazine offers a plethora of advice on everything from DIY projects to food and drink ideas for the holidays. This publication is available in five platforms: magazines, books, online, social media, and the unique country living fairs, and most readers find it unnecessary to look elsewhere at similar publications to find what they need. If you are searching for a magazine to subscribe to or to give as a gift for the new year, look no further than this magazine that has stood the test of time.

Featured Image via Flickr